Mercedes-Benz has revised its electric vehicle (EV) strategy due to slower-than-expected demand growth. Initially aiming for all-electric sales by 2030, the company now plans for electrified vehicles, including hybrids, to account for up to 50% of total sales by that year.
This adjustment aligns with a broader industry trend, as carmakers like General Motors, Porsche, BMW, and Mercedes-Benz continue investing in new or upgraded internal combustion engine (ICE) and hybrid models to maintain profitability amidst the gradual transition to EVs.
Despite these changes, Mercedes-Benz remains committed to electrification. The upcoming 2026 CLA model will be available in both electric and mild-hybrid variants, featuring advanced technology such as an 85.5 kWh battery with a range of up to 492 miles and advanced brake-by-wire technology.
In summary, while Mercedes-Benz adjusts its timeline for full electrification, it continues to innovate and invest in both EV and hybrid technologies to meet evolving market demands.
